Surprise! Valentine’s Day is here. While most people are going to be buying heart-shaped chocolates and going to a nice dinner, we’re celebrating a little differently. At TransitScreen, we’re enjoying the holiday of love with the commutes and transit trends we love.
When it comes to commuting, HR traditionally takes the lead in designing and implementing benefit programs. This makes sense, since benefit packages are often used as recruiting tools for new hires. But as the world of commuter benefits becomes more competitive and begins to become more integral to an organization’s success, it also leads to the question: “Who is in charge of our TDM strategy?”
This past November we held a panel that brought together industry leaders to discuss parking in the workplace. Hearing professionals who work in this area daily and deal with both customers and businesses taught us one major thing: how often people forget about the importance of parking.
Parking always seems like an issue. You arrive at your destination and it feels like there are never spots available. You may find it hard to believe, but there’s actually an abundance of parking in the United States, and it takes up a lot of space, time, and money.
Convincing someone to change their commute from driving to a more sustainable option is a challenge. People get caught in a routine, and that routine becomes second nature. With the rise in understanding the importance of transportation demand management (TDM), employers and developers are making substantial efforts to change commuting behaviors.